Season 1 (2012)

Pilot
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March 13, 2012 • 1h

Episode 1 of Season 1 premiered on March 13, 2012

Who's Your Customer?
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March 20, 2012 • 1h

The contestants get feedback not just from the mentors but also from real potential customers.

Here Comes Summer
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March 27, 2012 • 1h

Episode 3 of Season 1 premiered on March 27, 2012

High-End Appeal; Mass Market Appeal
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April 4, 2012 • 1h

Episode 4 of Season 1 premiered on April 4, 2012

Living Department Store Window
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April 10, 2012 • 1h

Episode 5 of Season 1 premiered on April 10, 2012

Out of the Box
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April 17, 2012 • 1h

Episode 6 of Season 1 premiered on April 17, 2012

Mentor's Choice
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April 24, 2012 • 1h

Episode 7 of Season 1 premiered on April 24, 2012

What's Your Campaign?
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May 1, 2012 • 1h

Episode 8 of Season 1 premiered on May 1, 2012

Buyer's Choice
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May 8, 2012 • 1h

Episode 9 of Season 1 premiered on May 8, 2012

Finale
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May 15, 2012 • 1h

Episode 10 of Season 1 premiered on May 15, 2012