Cola Wars
2019/08/18 • Released • English
Explore the long and ferocious rivalry between Coke and Pepsi.
Overview
Traces the long and ferocious rivalry between Coke and Pepsi, centered on the “New Coke” debacle of 1985. For almost a hundred years, Coke had been the undisputed leader in the multibillion dollar global soda industry–stodgy, predictable, but indisputably top dog–while Pepsi had been the upstart No. 2, forever poking at its big brother with cutting edge advertising. But in 1985, in a stranger-than-fiction twist, Coca-Cola’s executives took a step so daring that no one in either company could believe it: they changed the formula of the most popular beverage on the planet.
Director : Mark Herzog
Casts
Brian Unger
Self
Joanne Lipman
Self
Michael Jackson
Self (archive footage)
Tom Brokaw
Self (archive footage)
Ted Koppel
Self (archive footage)
John Belushi
Self (archive footage)
Steve Guttenberg
Self (archive footage)
Peter Jennings
Self (archive footage)
Bill Cosby
Self (archive footage)
Billy Joel
Self (archive footage)
Bill Murray
Self (archive footage)
Michael J. Fox
Self (archive footage)
David Letterman
Self (archive footage)
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